REAL ESTATE DEVELOPMENT · PODCAST · SPEAKING · BOOKWatch Land to Legacy

ABOUT ME

I develop real estate and lead GIS Companies.

I work from the first feasibility study through financing, design, construction, and sale.

Eugene Gershman in a casual portrait

HOW I WORK

I stay close to the pro forma.

The pro forma is where the site, market, design, financing, schedule, and exit come together. I use it to see when the project has changed and whether the original plan still works.

I also host Land to Legacy, speak at industry events, join other podcasts, and am writing Before You Build a Damn Thing.

I am interested in serious conversations about operating leadership, joint ventures, speaking, and media.

Eugene Gershman at a construction site
ON SITE
Eugene Gershman reviewing work at his desk
AT THE DESK

PROJECT QUESTIONS

Questions I keep coming back to

I use these throughout the project.